The American Red Cross is beginning to use blogs, rss feeds, & other social media tools in their Disaster Relief efforts. Ike Pigott, Director of Communications and Government Relations for the American Red Cross in the 5-state Southeast Region, talks to Shel Holtz about how he came up with the concept of using social media for communication in emergencies & eventually in other ways. The interview is availible on Shel's blog here. You'll hear some good ideas that You can use to help communicate in any situation from local emergencies to your business or even personal hobbies.
Shel is the co-host (along with Neville Hobson) of For Immediate Release: the Hobson & Holtz Report, the best podcast on communication, PR, & social media. Check it out at forimmediaterelease.biz. You'll be glad you did! Love & Peace, Clarence